about me_
June 13, 2011
geO’s CV
infos_
“geO Freitas” – Carlos George dos Anjos Freitas
25.11.1977
Male, still single and from Brazil
Interactive Creatice & Art Director with more than 10 years of working experience
contacts_
general mail: oi@geofreitas.com
private email: freigeo@gmail.com
skype: geofreitas
other sites_
twitter:
@geofreitas
Linkedin:
br.linkedin.com/in/geofreitas
facebook:
www.facebook.com/geofreitas
blog arte:
piedealato.wordpress.com
flickr:
www.flickr.com/photos/geofreitas
clients and brands I’m proud of having worked with and for_
Coca-Cola Company (US)
Coca-Cola Brasil (BRA)
Coca-Cola Mexico (MX)
Unilever International (US)
Absolut Vodka (BRA and SWE)
Motorola, Inc. (US)
Samsung (BR)
Chanel (FR)
Starbucks (US)
Agency AKQA SF (US)
DDB Paris (FR)
Unit9 (UK)
Goodby, Silverstein & Partners SF (US)
Agency Cutwater SF (US)
Agency Lowe NY (US)
Agencia Santo (ARG)
Tribal DDB (CAN)
Fiat Automobiles (BRA)
MSN (UK and BRA)
Multibras -Whirpool (BRA)
Sadia (BRA)
Bradesco (The largest private bank in Brazil) (BRA)
Globo.com (BRA)
Nike (BRA)
Vivo (one of the TOP10 telecom mobile company in the world) (BRA)
Experience Magazine (BRA)
Chrysler Automóveis (BRA)
SAP – Business Software Solutions Applications and Services (BRA)
among others…
“CREATIVITY & INSPIRATIONS ARE MY AMBROSIA THAT I BRING TO LIFE EACH DAY”
If you want more datails about me, please send me a request for CV or feel free to contact me for freelance projects. I’d love to hear new projects from you.
SKILLS AND QUALIFICATIONS_
• Over the time, I’ve been increasingly interested in the BRAND-world behind the AD-world. I’ve been always trying to connect my radar with the business behind the brands;
• Solid experience and understanding in the creation and planning of interactive projects for the most varied segments (launching consumer products, promotional hotsites, B2B segments, corporate portals, web 2.0 collaborative communities etc);
• Knowledge and experience in planning, conceptualizing and creating brand connections, interactive actions, campaigns/advertising pieces for digital media in the most varied segments. Everything flavored with strategic insights (Art direction (main) and writing for advertising (secondary));
• Experience and solid knowledge in creative conceptualization, creating interactive experiences, design, typography, illustration. And in the creation of corporate identities. I’m passionate about Brands, brand building and positioning. My goal is always to connect people to brand through heart, mind and hands;
• Strategic awareness and understanding on clients’ positioning of their brand, creative approach to communication problems focused on 360 strategies;
• Solid knowledge of Information Architecture and Usability geared towards guaranteeing users the best possible interactive experience;
• Skills for team leadership and management of complementary teams for project execution (flash developers, suppliers, programmers, photographers, audiovisual production, etc);
• Skills for negotiating and presenting projects to customers;
• Easygoing, with a multicultural cosmopolitan profile that contributes to understanding different points of view and promotes an excellent teamwork environment;
PROFESSIONAL EXPERIENCE_
July.2010 to July.2011 – (1 year)
unit9 | Digital Creative Production Company (UK)
Interactive Director
www.unit9.com
March.2010 to July.2010 – (less than 1 year)
Cubo.cc | The Monster Whatever Hotshop
Senior Art Director
www.cubo.cc
January.2007 to November.2008 – (1 year and 11 months)
Grïngo Agency
Senior Art Director
www.gringo.nu
March.2005 to January.2007 – (1 year and 11 months)
Agência Click / ISOBAR Group
Art Director
www.agenciaclick.com.br
October.2001 to February.2005 – (3 years and 5 months)
Nativ – Interactive Agency
Partner and person responsible for creation and the agency’s team
www.nativ.com.br
October.1999 to March.2001 – (1 year and 6 months)
Cartello – Interactive Communication
Art Director
www.cartello.com.br
May.1998 to September.1999 – (1 year and 5 months)
Inovação – Interactive Communication
Art Assistant, Junior Art Director and Interface Designer
April.1997 to May.1998 – (1 year and 1 month)
Master InNet – IT Consulting Firm
Junior Designer & Interface Designer
EDUCATION_
1996 – 2000
UFPE – Pernambuco Federal University, PE – Brazil
BA in Social Communication licensed in Advertising and Propaganda – Focused in Advertising Creation, Art Direction.
LANGUAGES SKILLS_
Italian – Self-taught
Fluent
Speaking: very good
Reading: very good
Writing: very good
English – Self-taught
Fluent
Speaking: very good
Reading: very good
Writing: very good
German – CCBA – Brazil Germany Cultural Center
“ZD” Zertifikatsprüfung Deutsch – Official certificate of completion of the basic course.
Presently enrolled in the advanced level/conversation
Fluent
Speaking: very good
Reading: very good
Writing: good
3-month exchange program
French – Self-taught
Basic language notions
2-month exchange program
Spanish – Self-taught
Basic language notions
Dutch – Self-taught
Basic language notions
TEACHING EXPERIENCE_
28 May.2011 – Curitiba – PR
TAUGHT A CREATIVE WORKSHOP CLASS AT LEMON SCHOOL FOR CREATIVES.
“CREATIVE CHALLENGES” – COURSES
Course Load: 5 hours
15 July.2008 to 22 July.2008 – Sao Paulo – SP
TAUGHT TWO LESSONS AT I-MBA ON PLANNING AND INTERACTIVE MARKETING FOR I-GROUP COMPANY.
“CREATIVE CONCEPTS I and II” – COURSES
Course Load: 15 hours
18 October.2006 to 25 October.2006 – Sao Paulo – SP
COURSE + WORKSHOP ON DESIREABILITY AND INTERACTIVE BRAND EXPERIENCE CONSTRUCTION
“ABOUT DESIREABILITY” – COURSE 01
Make me: Laugh, rest, cry, share, scream and act. Make me breathe.
Course Load: 5 hours
“ABOUT BRAND EXPERIENCES” – COURSE 02
Identifying and creating brand experiences. A practical and immersive approach.
Course Load: 5 hours
EXHIBITS & ART_
July.2009 to August.2009 – Collegio das Artes – Sao Paulo – SP – Brazil
A COLLECTIVE EXHIBITION WITH 9 ARTISTS (1 ART WORK SHOWN FOR 1 MONTH)
April.2009 – JAzZ nos Fundos, Jazz Club – Sao Paulo – SP – Brazil
“TONES AND SUBTONES AT HOME” – SOLO EXHIBITION WITH 11 PAINTINGS
October.2008 to october.2009 – Casa Mineira Museum– Sao Paulo – SP – Brazil
EXHIBIT ON ARCHITECTURE AND INTERIORS (1 ART WORK SHOWN FOR 1 YEAR)
June 21.2008 – Casa das Rosas Museum – Sao Paulo – SP – Brazil
EXHIBIT OF 5 PAINTINGS FOR PROJECT CITY AND POETRY AND LIVE PERFORMANCE OF ART + POETRY
December.2007 – Museum Daimler Chrysler Brazil – Diadema – SP – Brazil
CHRYSLER TOYART EXHIBIT
AWARDS_
October, 19th. 2007
FWA SITE OF THE DAY
Motorola – “Gondry’s Dream”
June, 10th. 2007
FWA SITE OF THE DAY
Motorola – “RazR2″
April, 19th. 2007
FWA SITE OF THE DAY
Gatorade Canada – “It’s Inside Sidney”
September. 2006
COLUMNIST AWARD’06
A gold medal and the 39th Grand Prix – Interactive Banner “The Sleeper” (Pt: Dorminhoco) – Coca-Cola Light.
In existence for 40 years, the Brazil Columnist Award ’06 is the Brazil’s most traditional communication festival.